The Crisis Show Library on Audio Now Rolling Out

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Today we’re proud to begin the rollout of The Crisis Show Library on audio. It will consist of nearly all 100 episodes of The Crisis Show that began production in June 2012 and running through Spring 2015.

We are rolling out 20 of our favorite shows this weekend on a wide variety of topics: natural disasters/emergency management, social media crises, health crises, CEO leadership and workplace violence to name a few.

For the past three years, we’ve put much effort into making the show about crisis management education from many angles. And we’ve attracted some of the best minds in the business around the globe as guests — all who have given much of their time to deliver information viewers/listeners can use immediately. I thank them!

The show has mostly been broadcast live (with some pre-recorded the same day) to deliver up-to-date analysis of high profile crises: Newtown, CT school shooting, Superstorm Sandy, Australia brushfires, a Brazil nightclub tragedy, a horsemeat scandal that swept Europe, virus outbreaks on cruise ships, deadly tornadoes and earthquakes, the Boston Marathon bombing and major transportation disasters around the world.

We’ve covered CEOS, world leaders, college presidents and celebrities involved in recalls, scandals, crimes, natural/manmade disasters and reputation crises.

This Crisis Show was born on Google Hangouts on Air/YouTube and you can still watch the videos there. But having high resolution audio files that can be easily played in your car, tablets/iPads and mobile phones makes it more accessible than ever. (Note: My guitar hero Jimmy Page was NOT available to produce the audios but they still sound pretty darn good:))

Most episodes will cost $2.99 with a few at $3.99 because of their extra time/file size and additional guests. These include our special “Back to School” episodes and some “anniversary” editions that include mini All-Star teams of crisis management packed into extended shows.

If you ultimately purchased the entire library at say $299, that’s still cheaper than what you would pay today for a one or two hour webinar or seminar. So, in my humble opinion, every episode we make available is a fabulous value and costs less than most fancy coffees. Caffeine aside, this information WILL help you sleep at night because you will quickly gain confidence in your ability — and your staff’s ability — to manage a serious crisis that can ruin your organizations reputation.

We’re using a platform called Gumroad and hope you find it easy to use for purchasing and downloading your files from The Crisis Show Library. But if you have any issues with it, just email me: rich@richkleincrisis.com or TheCrisisShow@gmail.com. You can also DM me on Twitter via @RichKleinCrisis and @TheCrisisShow.

Thanks to everyone around the world who has watched and supported the show the past three years.

And thanks in advance to those ready to buy our audio episodes.

You will certainly learn much about what to do and say before, during and after a crisis to protect hard-earned reputation in front of your critical audiences.

PS…We don’t want to break the Internet by rolling out all episodes at once so please be patient as we spread these out over the coming week.

 

The Two Minute Warning – Crisis Management Tips in 2 Minutes

Every few months, I’ll be posting highlights from various episodes of The Crisis Show. The show airs on Wednesdays at 7 p.m. EDT via Google Hangouts on Air and YouTube and typically runs one hour. To date, our show has been seen in 68 countries. Our growing archive is believed to be the largest online library of video content devoted exclusively to crisis management, crisis communications, litigation PR and social media crises.

For those who just want some crisis tips, here’s your two-minutes of warnings:

High Stakes Litigation & Crisis Communications: What Companies Need To Know

Here’s a short promo of my upcoming online panel discussion on Wednesday, March 24th.

Here’s a link to listen in to the show on Blog Talk Radio:
High Stakes Litigation & Crisis Communications: What Companies Need to Know

Guests: Michele D. Beardslee, associate professor, University of Miami School of Law and Jonathan Bernstein of Bernstein Crisis Management.

Professor Michele D. Beardslee

Jonathan Bernstein

Litigation Lawyers Need to Improve Communications With Media

There was a report on a survey today that said news reporters who cover litigation are not getting adequate help from lawyers when it comes to helping them understand the core issues in their cases. I’m not surprised. For many years I’ve tried to encourage lawyers and law firms to engage the media and to get out of the mindset that the media is the enemy. I’ve tried equally hard to encourage journalists not to see lawyers and PR professionals as the enemy.

Unfortunately, many lawyers still don’t trust the media to get the story right or allow their PR professionals to intervene effectively. And too many journalists still view lawyers and PR professionals as obstacles instead of resources.

These stereotypes all need to change if media coverage of litigation is to improve — so the public can better understand the justice system. (We all have a stake in that).

The good news is that more lawyers and law firms today understand the importance of communicating effectively with the media. They know that it has an impact on their reputation, their client’s reputation, and the law firm’s bottom line.

But everyone can do better.

–Lawyers can make a little time for the media that will help their clients in the court of public opinion at all stages of litigation. “No comments” and not returning reporters’ phone calls do not serve the client (or the law firm) well. Those firms with experienced PR help in-house or through an outside agency should take advantage of it, particularly during high-stakes/high profile litigation.

–PR people can help their lawyers to build relationships with key reporters long before the litigation. That makes it easier to get the right reporter’s attention when litigation hits. Good PR people assist the attorneys by distributing court documents and other background materials to the media, briefing the attorneys on the media outlet and reporters who might be covering the litigation, helping to draft key media messages, provide media training, arranging interviews and monitoring/measuring the impact of subsequent media coverage.

–Journalism schools and media outlets can do a better job training reporters and producers to cover complex litigation and legal issues. Due to mass layoffs in the media and so many newspapers/magazines out of business, there are less experienced legal reporters and beat reporters who cover the courthouses. That makes this training more important than ever.

–Bar associations can do more seminars/CLE’s with journalists that educate lawyers about how to work with the media.

Organizations like the Legal Marketing Association have done a good job at bringing journalists and legal marketing/legal PR professionals together to have frank discussions about how to improve their working relationships.

Over the years, I’ve been part of many situations in which journalists, PR professionals and attorneys all worked well together and the end result was a more informed public about a litigation matter. I know many of my colleagues in the legal marketing/legal PR world would agree.

What do you think? I’d be interested in hearing from attorneys, journalists and those in legal PR/marketing.